Invention Grant
- Patent Title: Methods and apparatus to monitor media exposure
- Patent Title (中): 监测媒体曝光的方法和装置
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Application No.: US14577884Application Date: 2014-12-19
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Publication No.: US09113205B2Publication Date: 2015-08-18
- Inventor: Arun Ramaswamy , Robert A. Luff
- Applicant: The Nielsen Company (US), LLC
- Applicant Address: US IL Schaumburg
- Assignee: The Neilsen Company (US), LLC
- Current Assignee: The Neilsen Company (US), LLC
- Current Assignee Address: US IL Schaumburg
- Agency: Hanley, Flight & Zimmerman, LLC
- Main IPC: H04H60/32
- IPC: H04H60/32 ; H04N21/442

Abstract:
Methods and apparatus to monitor media exposure are disclosed. An example implementation includes accessing a meter identifier and first audio received from a wearable bracelet meter, the meter identifier uniquely associated with the wearable bracelet meter. Whether the first audio substantially matches second audio received at a second meter is determined. In response to determining that the first audio and the second audio substantially match, the meter identifier associated with the wearable bracelet meter and at least one of the first audio or the second audio are stored.
Public/Granted literature
- US20150106830A1 METHODS AND APPARATUS TO MONITOR MEDIA EXPOSURE Public/Granted day:2015-04-16
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