A device is disclosed that includes one or more ribs that allow a flexible device, such as an OLED display, to flex in a first direction but resist flexing in a second direction. The ribs may have stiffening elements attached to them that may lessen flexing in the first direction. Sensors may also be incorporated that signal the stiffening elements. The ribs and stiffening elements have application to a variety of display types such as cell phones, TVs, and movie screens.