An interactive voice response system is provided that includes a voice response platform that receives incoming calls and provide an interactive voice response service to a calling party. A mobile application executes on a processor that issues a call to the voice response platform. The voice response platform determines whether or not the calling party is a mobile device. If the calling party is a mobile device, the voice response platform sends a translation of a voice menu back to the mobile device to be displayed as a visual (GUI) representation of a voice menu on the mobile device. The visual representation could also be stored on the mobile device to avoid the translation from the voice menu.