An approach is provided for providing rule-based recommendations. The approach involves a processing of one or more user profile tags, context tags, content tags, channel tags and/or other context information. The approach further involves a determination of one or more weighting factors of one or more of the user profile tags, context tags, content tags, channel tags and other context information. The approach also involves an application of one or more rule sets that bases a determination of a recommendation on the weighting factor. The approach, then, generates one or more recommendations.