A method and system for programming a universal remote control (URC) to operate with a new remote controlled device having a digital mark is disclosed. A digital representation of the mark is generated and sent to a multimedia content distribution network (MCDN) server, along with MCDN account information. The digital mark may be used to retrieve programming codes, which are sent to client premises equipment (CPE) at an MCDN client identified by the MCDN account information. The CPE may be instructed to reprogram the URC to control the new device using the programming codes. The digital mark may be scanned and sent to the server using wireless telephony service provided by the MCDN service provider.