The present invention relates to a communication object comprising means for radiofrequency communication with a remote device, wherein said communication means are capable of establishing a first short-range communication and a second communication having a longer range than the first communication, said long range being enabled by Bluetooth or Wifi technology. The communication means use the same type of communication technology for the first and second communications. The invention also relates to a method for implementing the dual-range radiofrequency communication of the object.