Methods, apparatus, systems and computer program products are provided for an improved media content rating system. The rating system herein disclosed is highly-granular in nature, in that, the rating system allows for ratings to be based on the number of times that portions, segments, clips of the media file are played or otherwise executed, as opposed to basing the media content rating solely on the number of times that the media file is played. In this regard, the aspects herein described may further provide for ratings of the portions, segments, clips of the media content as opposed to limiting the rating to a rating for the overall media content file.