The device for the transfer of piece goods (70) to a conveying installation (1) comprises at least one goods piece receiver (51) for positioning a goods piece (70) in a transfer zone (Z) of the conveying installation (1). The conveying installation (1) comprises a plurality of conveying elements (10) which are moveable along a conveying path and are for conveying the taken-over piece goods (70). The device moreover comprises a slide mechanism (52) with a slide element (53), by way of which a goods piece (70) can be moved in a push movement out of the goods piece receiver (51) to the conveying element (10) and can be transferred to the conveying element (10).