An image forming apparatus, including: photoconductor; charging unit; exposing unit; developing unit containing toner; transfer unit; and fixing unit, wherein the toner includes external additive and base particles containing binder resin, colorant, and release agent, the toner has melt viscosity at 100° C. of 500 Pa·s to 8,000 Pa·s and the release agent has melt viscosity at 100° C. of 20 mPa·s to 30 mPa·s, the fixing unit includes fixing member that has roller or belt shape and contacts toner image transferred onto recording medium, and the fixing member includes release layer on surface thereof that is to be brought into contact with the toner image transferred onto the recording medium, and wherein the release layer satisfies the following expressions: 45≦θc1≦60, and 10≦θc1−θc2, where θc1 denotes receding contact angle [°] of the release agent to the release layer and θc2 denotes receding contact angle [°] of the release agent to the toner.