Invention Grant
- Patent Title: Generating targeted group based offers to increase sales
- Patent Title (中): 生成基于目标群体的优惠以增加销售额
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Application No.: US14149224Application Date: 2014-01-07
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Publication No.: US09208518B2Publication Date: 2015-12-08
- Inventor: George T. Jacob Sushil , Vinod V. Mankar , Sougata Mukherjea , Gopal S. Pingali
- Applicant: International Business Machines Corporation
- Applicant Address: US NY Armonk
- Assignee: International Business Machines Corporation
- Current Assignee: International Business Machines Corporation
- Current Assignee Address: US NY Armonk
- Agency: Winstead, P.C.
- Agent Robert A. Voigt, Jr.
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q30/02

Abstract:
A method, system and computer program product for increasing the sales of a retailer. A unit, referred to herein as the “retailer promotions device,” generates a group offer for a set of users/customers to purchase a product based on intelligent analytics (e.g., real-time attributes/dynamics such as the strategy in selling the remaining inventory). A group offer refers to an offer to sell a product at a promotional price if a number of users (e.g., users of mobile devices and/or customers online and/or customers in a physical store) agree to purchase the product at the promotional price within a time period. The group offer is sent to targeted users/customers via online and mobile devices as well as via electronic displays and kiosks in the physical store. By using real-time attributes/dynamics to generate group offers that can be sent to targeted users/customers, the sales of the retailer are likely to be increased.
Public/Granted literature
- US20140122218A1 GENERATING TARGETED GROUP BASED OFFERS TO INCREASE SALES Public/Granted day:2014-05-01
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