Various embodiments of a rotatable awning with illumination are provided. The awning includes an axial groove wherein a plurality of luminaires are located for lighting of an area below and around an extended awning. The awning includes an electromechanical rotatable conductor which provides electrical contact between a fixed portion of the awning assembly and the rotating awning roller tube. This allows for flow through of electricity or current to the luminaires and/or the awning motor internally through the roller tube.