This disclosure describes systems and associated processes that enable an application provider to tailor the testing of an application provided by a developer based on a developer trust level or confidence level. Based, at least in part, on the developer trust level, the application provider can automatically determine tests to run on the application. Advantageously, in certain embodiments, tailoring testing based at least in part on the developer trust level enables the application provider to reduce the amount of resources expended on testing while maintaining customer confidence and satisfaction.