A method, system and a computer program product for scoring a profile in a social networking system. The method comprises at least one Fan profile, at least one Talent profile and at least one Business profile, comprising a computer that has access to the social networking system. The computer is configured to receive information of the number of sharing actions the profile has introduced to the social networking system; receive information of the number of commercial actions the profile has executed in the social networking system; receive indication of interest from the profile, wherein each indication of interest is an action taken by the profile that shows that the profile has interest in the Talent profile or the Business profile; and calculate based upon the number of sharing actions and the number of commercial actions score metrics representing the profile's influence for the Talent profile or the Business profile.