An apparatus includes an acquiring unit configured to acquire information for specifying an attribute of a printing medium, a first control unit configured to, in a case where an attribute of a printing medium corresponding to a first printing and an attribute specified by the information newly acquired by the acquiring unit for a second printing are different, control the printing apparatus so that the second printing is not executed, a display control unit configured to cause a display to display a screen for confirming an attribute of a printing medium, in accordance with an instruction by the user, and a second control unit configured to control the printing apparatus so that the control by the first control unit is not executed and the second printing is executed, on the condition that the screen be displayed before the acquisition of the information corresponding to the second printing.