A script language compatible with HTML is used to define methods or objects capable of communicating directly with an intelligent module for printing operations without going through a web browser's print selection option. A print API library provides the needed methods/objects for embedding into a web page. The intelligent module may be a stand-alone electronic device, or may be an intelligent device incorporated into a printer. The intelligent module may manage multiple printers directly or through a network, and it functions to provide a communication bridge for translating/conveying communication between the print APIs on a web page and a target printer. The print API knows the fixed IP address of the intelligent module, and define a print document or print commands and send it directly to the intelligent module by means of the known IP address.