The invention provides seed and plants of Tagetes patula variety ‘PAS1077396’. The invention thus relates to the plants, seeds, and tissue cultures of Tagetes patula variety ‘PAS1077396’, and to methods for producing a marigold plant produced by crossing such plants with themselves or with another marigold plant, such as a plant of another genotype. The invention further relates to seeds and plants produced by such crossing. The invention further relates to parts of such plants, including the gametes of such plants.