Systems, apparatuses and methods are disclosed for creating and managing sub-panels. Device data may be received in the system from each of a plurality of user devices, wherein the device data includes device usage data, device configuration data, demographic data and the like. Data collection rules are created or loaded into a central processing apparatus, where the device data is processed in the central processing apparatus to determine if device data related to one or more user devices complies to the data collection rules. Sub-panels may be defined in accordance with the processing, wherein the sub-panel may include one or more devices determined to be compliant with the data collection rules. Modification instructions may be generated in the central processing apparatus for the sub-panel, wherein the modification instructions are configured to be transmitted to at least some of the devices in the sub-panel, and wherein the modification instructions include data enabling each device in the sub panel to modify or enable at least one of (i) data collection operations and (ii) data reporting relating to future device data.