A gift box is described for housing a plurality of pop-up elements that are automatically presented to a user when a lid of the box is removed. The box includes an interior portion enclosed by a base and sidewalls around its outer periphery. The interior portion of the gift box contains a central tower coupled to four levers that each pivot on a respective sidewall. The central tower and/or the four levers additionally have one or more paper pop-up elements attached thereto that are presented to a user when the box is opened. A band passing through the interior portion of the box stores the mechanical energy necessary to cause the four levers to pivot on the sidewalls, thereby generating the force to move the central tower out of the box when the lid is removed.