An image forming apparatus is provided in which, in receiving a job and processing an image, a central processing unit (CPU) that can be cooled by a cooling unit to which electric power is supplied from a power supply unit controls a printing unit. The CPU, after a power state of the image forming apparatus is shifted to a second power state lower in power consumption than a first power state, recognizes that a receiving unit has received a job for returning from the second power state to the first power state. Then, the CPU performs adjustment such that start timing for supplying electric power from the power supply unit to the cooling unit is delayed.