A mobile device, system, and method are directed towards enabling a social network member to bootstrap another person's membership to a social network application and to send an invite using an augmented peer to peer distribution mechanism. The member may bootstrap membership by providing information about the invitee. A server may then determine sharable social networking information, to include within the invite, such as personal information about the member, and/or about the invitee. The invite is then automatically modified to make it appear as though it is sent by the member, by spoofing an identifier of the source of the invite. A link or other information associated with a link to the sharable social network application may be automatically included into the invite, where the link is configured to direct the invitee to a configuration of the social network application appropriate for the invitee's mobile device.