Disclosed are a personalized advertisement device based on speech recognition SMS services and a personalized advertisement exposure method based on speech recognition SMS services. The present invention provides a personalized advertisement device based on speech recognition SMS services and a personalized advertisement exposure method based on speech recognition SMS services capable of maximizing an effect of advertisement by grasping user's intention, an emotion state, and positional information from speech data uttered by a user during a process of providing speech recognition SMS services, configuring advertisements from when speech data begins conversion to when it has been completely converted by the speech recognition into character strings, and exposing the configured advertisements to a user.