A dual EAS-RFID tag. In one embodiment, the invention can be a tag comprising a substrate having a first surface and a second surface opposite the first surface; an electronic article surveillance (EAS) element comprising an EAS antenna, the EAS antenna on the first surface of the substrate; and a radio frequency identification (RFID) element, the RFID element comprising: a far field antenna on the second surface of the substrate, the far field antenna comprising a first pole portion, a second pole portion, and a connecting portion connecting the first pole portion and the second pole portion; a near field loop antenna on the second surface of the substrate, and an integrated circuit operably coupled to the near field loop antenna; wherein the far field antenna, the near field loop antenna, and the EAS element are located on the substrate so as to be physically isolated from one another.