A multi-modal entity tracking and display system is disclosed. In one embodiment, a tracking infrastructure comprising at least one data receiver is configured to detect a tracked entity comprising a first asset class using a first sensing technology and a second sensing technology. The at least one tracking data receiver is further configured to generate a tracking data report conveying a location of the tracked entity. A multi-modal entity tracker is configured to receive and store the tracking data report. The multi-modal entity tracker is further configured to receive and store a second tracking data report of a second tracked entity comprising a second asset class which is conveyed via the tracking infrastructure.