User requested format alterations to interactive chart elements, comprising, but not limited to, legends, axes, gridlines, data labels, axes labels, error bars, and datapoints, whether they be represented as points, bars, pie wedges, etc., are persisted in spite of chart navigations, underlying data changes and/or format alterations. Interactive chart element format persistence is maintained by the association and storing of data identifying a format change on the data and index rule for the respective chart element.