An organic electroluminescence display device according to the invention includes a TFT substrate, a retroreflective body formed on the TFT substrate so as to correspond to each of pixels, a plurality of organic electroluminescence elements formed on the retroreflective bodies so as to correspond to the pixels, and a pixel separation film adapted to section the pixels, and the pixel separation film is formed in an area corresponding to an area between a boundary between the pixels adjacent to each other and an outer periphery of the retroreflective body.