An apparatus and method for placing food products into a food tray are disclosed. The apparatus comprises at least one sleeve at least one sleeve having a first end configured to singly receive food products and an at least partially closed second end opposite the first end. The at least one sleeve has a first position where the food products are singly receivable through the first end to form a stack having a predetermined orientation in the at least one sleeve. The at least one sleeve is configured to rotate from the first position to a second position where the food products are positioned over the food tray and substantially simultaneously unloaded in the predetermined orientation through an opening positioned between the first and second ends into the food tray.