The present invention provides a transmission method which generates and sends a transmission signal generated from a multiplexing OFDM signal or a multiplexing wavelet-OFDM signal employing a multiplexing-spread chip sequence in which a chip of a code sequence for spread and a code sequence for combination, and a chip of a code sequence for localization are multiplied and multiplexed, and a receiving method which makes a high SN ratio improvement rate possible by converting the received signal to a frequency domain to acquire the multiplexing-spread chip sequence and by performing de-spreading and localizing processing to detect a localized pulse. According to the data transmission using the transmission and receiving method, data is mapped into a code sequence, and the receiving side can detect the data as the kind of code sequence, the shift time of a localized pulse and the polarity at a high SN ratio improvement rate.