A method for managing computer based messaging involves monitoring messages transmitted within a messaging system over time; identifying related messages; and automatically analyzing the related messages using natural language analytics. The analyzing is based upon: subject of, sentiment within, and context of, each of the related messages, and frequency of transmittals of the related messages. The analyzing involves assigning at least: a first value based upon sentiment, a second value based upon content, and a third value based upon frequency, and calculating a score for the related messages as a function of the first value, second value and third value, comparing the score to a pre-specified threshold value; and when the score exceeds the pre-specified threshold value, automatically generating and issuing at least one of: (i) a summary of the related messages, (ii) a timing based notification message, or (iii) a content-based notification regarding a score inflection point.