Invention Grant
- Patent Title: Interactive television advertising computer program product having an icon representative of a company or product, the icon is not integrated with an electronic program guide, and the icon overlaying video content
- Patent Title (中): 具有代表公司或产品的图标的交互式电视广告计算机程序产品，图标未与电子节目指南集成，并且重叠视频内容的图标
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Application No.: US14604145Application Date: 2015-01-23
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Publication No.: US09485541B2Publication Date: 2016-11-01
- Inventor: Peter M. Redling , Jackie Skipper Barrios
- Applicant: Your Choice Interactive, Inc.
- Applicant Address: US NY New York City
- Assignee: YOUR CHOICE INTERACTIVE, INC.
- Current Assignee: YOUR CHOICE INTERACTIVE, INC.
- Current Assignee Address: US NY New York City
- Agency: Manelli Selter PLLC
- Agent Jeffrey S. Melcher
- Main IPC: G06F3/00
- IPC: G06F3/00 ; G06Q30/00 ; H04N5/445 ; H04N21/4722 ; H04N21/858 ; G06F17/30 ; G06F3/0481 ; H04N1/00 ; H04N21/81 ; G06Q30/02 ; H04H20/38 ; H04H20/93 ; H04H60/33 ; H04H60/65 ; H04H60/66 ; H04N21/462 ; G06F13/00 ; G06F3/048 ; H04N7/173
Abstract:
A method of providing advertising from a central database server connected to a global computer network to distributed sites via interactive television. A representative icon is presented to a subscriber on a television screen indicating an advertisement. When a the icon is selected, an advertisement information detail is retrieved from storage in a local memory, or from the central database server and presented to the subscriber on the television screen.
Public/Granted literature
- US20150135235A1 Interactive television advertising method Public/Granted day:2015-05-14
Information query
