Embodiments of the present invention disclose a method, computer program product, and computer system for prioritizing messages based on subscriber preferences. In an embodiment of the invention, an application server computer determines that a subscriber is subscribed to at least one topic space. The application server computer receives one or more topic priority preferences from the subscriber, and a plurality of messages from the at least one topic space. The application server computer prioritizes the plurality of messages based on the received topic priority preference, and sends the prioritized plurality of messages to the subscriber.