A novel mechanism is disclosed by which a sender can direct information such as an audiovisual signal to a particular recipient's audiovisual display device, such as a cable television set and, thereby, share information between the sender and the recipient. In one embodiment, a calling party originates a telephone call and associates that telephone call with audio-visual information that exists on the caller's personal computer or on an Internet server. The called party answers the call, and can tune an associated cable television to the appropriate channel in order to view the audio-visual information. In another embodiment, the caller is a hotel guest and the called party is a hotel concierge and vice versa. The concierge provides information to the hotel guest such that the hotel guest can tune in to a channel on their hotel television set and access the information.