Techniques to interact with an application via messaging are described. An apparatus may comprise an application support component and a communication component. The application support component may be operative to generate an image representing a state of an application and to update the state of the application according to a text command. The communication component may be operative to transmit the image to a client device via a messaging system as an image attachment to a first message and to receive a second message from the client device via the messaging system, the second message comprising the text command. Other embodiments are described and claimed.