Electronic program guide (EPG) systems and methods are operable to incorporate image information into an EPG generated at a media device. An exemplary embodiment receives an image associated with a program, processes the received image into a rich media EPG image, receives program presentation schedule information that specifies a presentation schedule of a plurality of programs, wherein the program is one of the plurality of programs scheduled for presentation, associates an identifier with the rich media EPG image and the program, and generates a rich media EPG schedule based upon the received program presentation schedule information and the identifier.