The invention provides a method of optimizing the rate of penetration of a hydraulically or pneumatically powered rotor and stator driven drill as it drills a wellbore into the earth, the method comprising: (a) measuring a first set of rotor and stator operating parameters including the weight applied to the drill bit, the speed of rotation of the rotor and rotor torque for a first period of time, (b) generating a first set of relationships from the first set of operating parameters to enable the rotor speed and rotor torque to be predicted over a range of operating parameter values, (c) determining the rate of penetration for the first period of time from measurements of weight applied to the bit and rotation speed of the bit, (d) determining whether any other combination of weight applied to bit and rotation speed of bit, provided by the relationships determined in step (b) are capable of providing a greater rate of penetration, and (e) adjusting at least one operating parameter to move the weight applied to bit and/or speed of rotation of bit towards the combination which provides a first greater rate of penetration.