Product can be conveyed on a divider conveyor (16) in the same orientation or perpendicular to the orientation as when transferred from an input conveyor (12) as well as at different locations in the pack pattern to be cased by moving the divider conveyor (16) perpendicular to the conveying direction and/or by varying the conveying speed of the divider conveyor (16). The divider conveyor (16) transfers product onto an upper containment plate (40) moveable to an inoperative position to transfer product to a lower containment plate (36) moveable to an inoperative position to transfer product to a table (28). Product can be compressed between the table (28) and the upper containment plate (40) and can be pushed by a loader plate (32) into a case when the table (28) is in its lower position.