A method of providing an e-commerce business over a computer network to a brick-and-mortar entity that teaches a physical skill is disclosed. The method includes providing a virtual competition website over a computer network to facilitate a virtual competition of a sport of physical skill. A request is received from a brick-and-mortar entity to participate in an e-commerce business by allowing skill entrants associated with the brick-and-mortar entity to enter the virtual competition and video competition entries are received from the skill entrants associated with the brick-and-mortar entity, each of the video competition entries including video demonstrating a skill entrant's physical skill in the sport. Instructions can be provided at the website for the skill entrants to provide an entry fee for the virtual competition to the brick-and-mortar entity. Winning video competition entries are determined by accumulating views and votes, where only registered users can vote.