A gripping head for groups of products including a central support, connectable to a robotic arm, and at least two gripping elements associated with the central support from opposite sides. The at least two gripping elements are mobile along a predetermined direction A, at least from respective open positions to respective closed positions in which they are suitable for lifting the group of products. Each of said gripping elements is configured to move the group of products forward along the predetermined direction A, and includes a respective opening suitable for allowing the group of products to pass along said predetermined direction A.