The inventive technology described herein generally relates to the field of power generation. More specifically, methods and apparatus for a motor assisted power generation system utilizing a motor, coupled to a rotatable drive shaft which may further be connected to a generator such that the motor driven rotation of the drive shaft may generate electrical output. Certain embodiments may allow for a dual, wind or motor assisted power generation. For example, a drive shaft may be coupled with, for example, a wind responsive turbine and may generate an electrical output according to the amount of wind captured and transmitted to a corresponding generator or set of generators. Under low or no wind conditions, a motor may be coupled to the drive shaft and cause it to rotate allowing power generation to continue despite the lack of wind capture. Under high or adequate wind conditions, the motor may be decoupled allowing generation of an electrical output without motor assistance. In still additional embodiments, the inventive technology may include a motor that has been converted to operate on natural gas, or other combustible fuel or waste products. The invention may be placed adjacent to a source of, for example waste natural gas and may use such waste streams to generate an electrical output, in some instances in conjunction with a variable coupler drive.