An electronic conditioning device delivers electric shocks correlated with sounds or driven by a signal associated with a sound sequence. The sound sequence can be a few seconds of a recorded human voice, a siren, a single tone, and so forth. A sound generator emits the sound sequence audibly. A power supply is electrically connected to the various components and provides energy to a shock inducer or electrodes embedded in the skin of a target. The device administers voltage spikes and sounds in a coordinated fashion. The conditioning encourages the target to associate certain sounds with the electric shock. Power may be supplied by a battery, a piezoelectric flexible film or movable magnet that converts kinetic motion into electric energy. Preferably, the device is applied to a target by loading the device into a shotgun shell and firing the loaded shell at the target from a rifle, pistol or shotgun.