A method and apparatus for automatic generation of a device program including determining a controller from among a plurality of controllers displayed in a graphical user interface (GUI) on a user device communicatively coupled to a corresponding external controller, generating a user interactive pin layout in the GUI for the controller, displaying in the GUI, a plurality of operations for execution by the controller, determining an operation from among the plurality of operations for the controller, associating pins selected to parameters of the operation, receiving parameter data for the operation from at least one data entry field in the GUI, generating a program for the controller based on the user interactive pin layout, the received parameter data, the operation, and sending the program for storage in a memory on the controller, wherein at least one determined operation comprises communicating data with an external data service.