Invention Grant
- Patent Title: Systems and methods for influence of a user on content shared via 7 encoded uniform resource locator (URL) link
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Application No.: US13332098Application Date: 2011-12-20
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Publication No.: US09619811B2Publication Date: 2017-04-11
- Inventor: Hilary Mason , Peter Stern
- Applicant: Hilary Mason , Peter Stern
- Applicant Address: US NY New York
- Assignee: BITLY, INC.
- Current Assignee: BITLY, INC.
- Current Assignee Address: US NY New York
- Agency: Foley & Lardner LLP
- Agent Christopher J. McKenna; Shabbi S. Khan
- Main IPC: G06F15/173
- IPC: G06F15/173 ; G06Q30/02 ; G06Q10/10 ; G06F17/30
Abstract:
The present disclosure is directed to systems and methods for measuring influence of a user may identify what level of engagement the user drives to content when the user shares content with other users, such as via encoded links. A high influencer may be a user who drives a high level of engagement with content when the user shares content. A low influencer may be a user who does not drive a high level of engagement, or otherwise drives a low level of engagement with content when the user shares content.
Public/Granted literature
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