A proximity threshold of an avatar is defined with respect to proximity to an artifact located within a virtual universe domain. Activity by the avatar within the virtual universe domain is tracked, with activity data generated from the tracking. The activity data is analyzed to determine proximity of the avatar to the artifact within the proximity threshold, and a report is generated from the analyzing, the report noting a determined proximity of the avatar to the artifact within the proximity threshold. In one aspect, the report is provided to a supervisory entity.