A power controller is provided in a consumer having a load equipment and controls an operation of the load equipment. The power controller comprises: an acquisition unit that acquires a plurality of operation modes for determining an operation status of the load equipment, or acquires operation parameters configuring each of the plurality of operation modes and being for controlling the load equipment; a setting unit that sets any of the plurality of operation modes of the load equipment; a provisional operation control unit that provisionally operates the load equipment on the basis of the plurality of operation modes; and a measurement unit that measures, for each of the plurality of operation modes, a provisional power consumption consumed by the load equipment, during the provisional operation of the load equipment.