A retractable display configured as a plurality of interlinked display subassemblies or panels, a transport box having a lid configured to enclose the display system, the box or subassemblies having a rack system configured to support the plurality of linked display subassemblies in the transport box, a lift mechanism configured to assemble and disassemble the plurality of releasably interlinked display subassemblies into a seamless display, and an alignment system configured to align one display subassembly with a neighboring display subassembly and thus, functions as a rugged self-contained transport box of a plurality of interlinked display subassemblies capable of automated assembly into a seamless display larger than its transport box.