A computer program product for notifying a viewer of content relevant to the viewer's interests is provided. A computer identifies an identity of a viewer of a display device, wherein the display device is displaying a first video feed. A computer determines a plurality of preferences of the viewer. A computer retrieves a profile of the viewer, wherein the profile includes the plurality of preferences of the viewer. In response to a determination that a content of a second video feed that is available for viewing on the display device matches at least one of the plurality of preferences of the viewer, a computer generates a notification of the second video feed. In response to receiving an acceptance of the notification, a computer sends a command to the display device to display the second video feed.