A vehicle shift lever apparatus may include a support bracket configured to be coupled to a vehicle body, an actuating bar disposed at the support bracket so as to elastically move axially and rotate axially, a shift lever coupled to the actuating bar to move the actuating bar axially or rotate the actuating bar axially depending on an operation thereof, and a cable interlocked with the actuating bar to longitudinally guide the axial movement or the axial rotation of the actuating bar.