A system and method are disclosed for managing the wireless delivery of streaming media content to a user equipment (UE) device. A UE device establishes a network connection with a local wireless network, which in turn is associated with a wireless network region with a corresponding data infrastructure server. The UE device then requests predetermined streaming media content from the data infrastructure server. A determination is made whether the requested streaming media content is stored in transcoded form on the data infrastructure server. If so, then a control information network is implemented to transmit and receive streaming media content control data between the UE device and the data infrastructure server. In turn, the streaming media content control data is used by the data infrastructure server to control the transmission of the transcoded streaming media content over a data network for delivery to the UE device.