Systems and methods of presentation of a response related to a dispute element are herein disclosed. A request from a device associated with a first user is received. The request including a request to access a customer service page with information related to a transaction between the first user and a second user. Transaction characteristics of the transaction and user characteristics of the first user may be identified. A dispute element associated with the transaction is detected based on the transaction characteristics and the user characteristics of the first user. A response related to the detected dispute element is generated. Presentation of the response related to the detected dispute element is caused.