Disclosed herein is a system, apparatus, and method for optimizing sounding and feedback overhead in a wireless digital network utilizing a beamforming technique by adaptively changing the frequency of sounding transmissions. The exemplary method comprises: transmitting a first plurality of sounding frames based on a first sounding interval, wherein the first sounding interval is a first period of time between transmissions of two sounding frames in the first plurality of sounding frames; receiving a plurality of feedback frames comprising information associated with the first plurality of sounding frames; based on the plurality of feedback frames: selecting a second sounding interval, different than the first sounding interval, for transmitting a second plurality of sounding frames; and transmitting the second plurality of sounding frames based on the second sounding interval, wherein the second sounding interval is a second period of time between transmissions of two sounding frames in the second plurality of sounding frames.