Described are techniques for building a code entity. A plurality of configuration files are selected in accordance with a target and target variant. The target identifies hardware and software platform information about an environment in which the code entity is to be configured for execution. The target variant identifies a software build variation for a particular target. One or more build phases are performed using the plurality of configuration files selected in said selecting. The code entity is generated as an output of performing the one or more build phases where the code entity varies with the target and target variant.